Funded Courses:
AI-Savvy - Content Creator Level 3

> Funding: £10,000

> Duration: 15 Months

Course Overview

The AI-Savvy Content Creator Level 3 programme enhances the core Content Creator apprenticeship by embedding practical, responsible AI capability throughout the learning journey. Learners develop strong foundations in content planning, creation, publishing, and performance analysis while learning how AI tools can support efficiency, insight, and scale.


The programme covers multi-platform content creation, brand voice development, visual and written content production, campaign support, and performance optimisation. Alongside this, learners complete an intensive AI-Skills Masterclass that builds hands-on capability in generative AI, prompting, automation, ethical use, and AI strategy.


Delivered through a blended remote model, the programme ensures immediate workplace application, enabling learners to produce measurable improvements in content quality and business outcomes.

Eligibility Criteria

  • UK/EU Citizen for 3+ years
  • Work 16+ hours per week on average
  • Employed on a PAYE Scheme
  • Not on any other government-funded course
Ai Savvy Funded Courses - Skills Funding Group
Ai Savvy Funded Courses - Skills Funding Group

Employer Benefits: After Course Completion

Employers benefit from content creators who deliver high-quality, consistent output at pace by combining creativity with practical and ethical AI capability.

Employers benefit from staff who:

  • Plan and optimise multi-platform content
  • Use AI for research, drafting, and scheduling
  • Focus on creative strategy and audience engagement
  • Understand data protection, copyright, and ethical AI
  • Increase productivity and maintain consistency

The apprenticeship provides:

  • Training enhances the Content Creator apprenticeship with AI integration
  • Equip staff to scale content production and analyse performance
  • Support continuous improvement while retaining human creativity and judgement
  • Develop brand stewardship and strategic content capability

 

Employers typically see:

  • Improved content quality and faster turnaround
  • Stronger brand consistency across platforms
  • Better use of data and audience insights
  • Increased engagement across channels
  • Enhanced ROI from content activity
  • Strengthened internal digital capability

 

The programme supports:

  • Support for brand growth and market presence
  • Development of digital capability within teams
  • Increased productivity and efficiency
  • Build sustainable competitive advantage
Ai Savvy Funded Courses - Skills Funding Group

Who is This Course For

This course is ideal for:

  • Aspiring or existing content creators, marketing assistants, and communications officers
  • Digital support staff producing written, visual, or multimedia content
  • Individuals working across social media, websites, internal communications, and campaigns
  • Staff who want to formalise skills, improve efficiency, and develop future-ready creative capability

Typical Job Roles Include:

  • Content Creator
  • Digital Content Assistant
  • Marketing Assistant
  • Communications Officer
  • Social Media Executive
  • Creative Assistant

 

This course is suitable for employers operating in:

  • Marketing and creative agencies
  • Professional services
  • Public sector and education
  • Retail and e-commerce
  • Health and care organisations
  • SMEs and large enterprises

Preparation and Support

Throughout the programme, learners are supported to:

  • Build evidence of competence
  • Prepare for assessment requirements
  • Understand what to expect at EPA

This ensures apprentices approach the End Point Assessment with confidence and clarity.

Candidate Enrolment Form

Funding at a Glance

Many of our apprentices go on to secure permanent roles, promotions and long-term career progression within their organisations.

Funding Stream

  1. Apprenticeships (see the detail on funding
  2. Adult Education Budget (AEB)
  3. Mayoral Combined Authority (MCA)
  4. Advanced Learner Loans
  5. Additional Learning Needs (ALN)
  6. Learning & Development Support Scheme (LDSS)

Who It is For

  1. New or existing employees (in England)
  2. Adults 19+ meeting eligibility criteria
  3. Learners in devolved regions (within the UK)
  4. Individuals 19+ studying Level 3–6
  5. Learners requiring additional support (contact us for more information)
  6. Health and Adult Social Care Workforce

Who Pays

  1. Government via DAS (levy or co-investment)
  2. Government (National or devolved AEB)
  3. Regional government allocation
  4. Government-backed loan (repayable)
  5. Government support funding
  6. NHS funding contribution (national or devolved AEB)

Best Used For

  1. Structured role-based development aligned to occupational standards
  2. Entry-level qualifications, sector skills, career progression
  3. Skills aligned to local labour market priorities
  4. Professional qualifications where grant funding not available
  5. Removing barriers to participation and achievement
  6. Regulated roles and sector-specific qualifications

Employer Contribution

  1. Levy funds or typically 5% co-investment (if non-levy). This if  fully funded for under 22 year olds
  2. Often fully funded (subject to eligibility)
  3. Often fully or partially funded
  4. No employer cost (loan repaid by learner when eligible)
  5. No additional employer cost
  6. Reduces employer training costs (contact us for more detailed information)

Cost-Effective Recruitment

A Cost-Effective Way to Recruit and Develop Talent

Apprenticeships are one of the most financially supported recruitment routes available to UK employers.

£1,000 Government Incentive

Receive a £1,000 incentive when you recruit an apprentice aged 16–18, or 19–24 with an EHCP or care leaver status.

NI Contribution Exemption

Employers are exempt from paying National Insurance Contributions for apprentices under 25, provided they earn under the Upper Secondary Threshold.

95–100% Funded Training

Training costs are typically 95–100% government funded for non-levy paying employers — making apprenticeships significantly more cost-effective than traditional recruitment.

Proven Retention & Growth

Apprenticeships improve retention, engagement and progression. You build capability tailored to your business from day one.

How We Work

Ready to Recruit an Apprentice?

Submit your vacancy details and our team takes care of the rest. We make the process simple, compliant and commercially focused.

01

Review

We review your role for apprenticeship alignment and suitability.

02

Refine

Support you in refining the job description if needed to attract the right candidates.

03

Advertise

We advertise and promote your vacancy across our candidate network.

04

Screen

We screen and shortlist candidates based on your requirements.

05

Onboard

We guide you through the onboarding and funding process end-to-end.

What Makes Our Programmes Different?

We don’t take you out of your role — we develop you within it.

Our programmes are designed for people already in work, helping you build the knowledge, skills and behaviours needed to perform at a higher level. Everything you learn is applied directly to your day-to-day responsibilities, so the impact is immediate, practical and measurable.

From enrolment through to completion, we support both you and your employer to ensure the training delivers real value.

Need more information or to discuss a way forward?

If you are not sure on what course may suit you, funding or how it all works, then get in touch and we can help and support and help you on your journey.